Bio

Colleen Harris CDK Global Earned Marketing Lead Analyst

Colleen Harris is the Product Manager for Business Intelligence at CDK Global and has more than 13 years of digital marketing experience in the automotive, healthcare and entertainment industries. She brings a passion for Google Analytics, data storytelling and content creation, and has been referred to here at CDK as the “Google Whisperer” and “Google Analytics Jedi Master”.

Outside of CDK, Colleen has volunteered as a digital consultant for non-profits in the Seattle area. Colleen is a member of SEMPO and has written for multiple industry websites on local search, content marketing and Google Analytics. Colleen has published white papers on Google Analytics best practices in automotive, using “near me” in content and the impact local call tracking numbers have on SEO. She has taught classes on Google Analytics and Google Data Studio. Recent speaking engagements include Digital Summit, SMX Advanced, SMX West, Driving Sales Executive Summit, Driving Sales President Club, Automotive Attribution Summit, Seattle Women in Technology, Year Up, Seattle Search Network, 501 C Commons and the National SEMPO member conference.